“Future of Work in Retail”: Scenarios for work in stationary retail in 2025:

We live in a volatile world (VUCA). How does this affect the world of retail?

Will we still need so many people working in bricks-and-mortar retail in the future? Who will be needed instead?

Or is everything completely different? Will the desire for personal contact make the human factor a relevant competitive factor?

 PODIUM

Today’s first movers are tomorrow’s top dogs. But the path of the innovation driver is complex and risky. Collaboration makes innovation easier. At ANWR Media GmbH, innovation is part of our DNA. We are happy to pass on this knowledge advantage to our retailers.

Tim Wiese, Managing Director of ANWR Media, explains how you can make use of this expertise and gives hands-on tips for your own innovation management as a retailer. What are sensible investments in the here and now?

IMPULS

Successful companies take care of the well-being and working comfort of their employees. Managers create trust and good working conditions for day-to-day business and goal achievement.

Companies with satisfied employees have a competitive advantage on the labor market. Especially in times of a shortage of skilled workers, it motivates, retains and finds the right talent.

In the keynote, concrete possible levers for good leadership and thus for satisfied employees will be presented.

LECTURE

The workshop is for managers who want to reflect on their leadership situations and themselves and develop new approaches. Participants bring their own leadership issues and leadership situations with them. For example:

• How selective can I be when hiring new employees in times of a skills shortage?
• How do I deal with the increasing desire for flexibility and work-life balance?
• How do you deal with several generations in a team?
• How do you deal with difficult employees?

WORKSHOP

Think and act differently, but how?

With the inspiration from the previous keynote speech behind him, philosopher Manuel Scheidegger will take a look ahead with the participants: “Together we will use practical exercises to ignite a fire of ideas for action on the way to a sustainable future and also prove that the future can be fun despite all the crises.”

 

WORKSHOP

How do I present my products attractively to customers and how do I attract customers to my shop? How do I build an active community online? How do I achieve regular traffic? How do I find out about exciting trends and how do I use them? And which platform is actually suitable for which of my goals as a retailer? Social media is a huge topic with an incredible amount of potential. Find out more and get inspired on how to use this potential for yourself.

IMPULS

Instagram, LinkedIn, WhatsApp, Facebook… Britta Goertz, Jana Heitz and Jost Wiebelhaus use various social media platforms skillfully and routinely.

They can tell you from experience how the plans “I want to attract customers to my store on Instagram” or “I want to create attention for industry topics on LinkedIn” become real success projects that contribute to a retailer’s goals.

Podium

With the contribution margin check, we aim to enable our retailers to calculate the price levels at which online sales are worthwhile for them based on their individual company specifications. The individual returns rate is also taken into account.

WORKSHOP

In this keynote, we’ll take you on the journey of successful TikTok retail profiles. We’ll offer practical tips on how to build a strong presence that authentically represents your brand.

Are you ready to take your business to the next level on TikTok? This talk is the starting point.

IMPULS

Immerse yourself in the world of AI with Ilya Gurevich.

Discover tangible uses of AI that can transform your business.

From optimizing your processes to drawing the future – get inspired how AI can help you and your team move forward.

 

IMPULS

 

PODIUM

 

How rational do you think you are when you shop?

Let this impulse inspire you, surprise you and make you smile as we look at practical examples.

Despite all the entertainment, we will keep one question in mind: How can we use price psychology for our own business?

IMPULSE

What impact will current technological developments have on e-commerce in the future?

What does this mean for store operators?

We provide a brief insight into potentials and their consequences.

IMPULSE

 

Together, we will develop a step-by-step plan to get started with influencer marketing. The workshop is also explicitly aimed at retailers who have never worked with influencers before.

Workshop

PODIUM

Panel discussion on the development opportunities for sustainable city centers with a special focus on the role of retail and local authorities.

PODIUM

For customer centricity to be successful, I need to know as much as possible about them.

Here you can find out what potential lies in a 360° customer view, how to obtain the relevant data and what retailers can do in concrete terms.

 

IMPULSE + PODIUM

Retail positioned for the future?
Sustainability reporting obligation and ESG rating?
Strategy and profitability?
What will your energy actually cost in the future?

WORKSHOP

Zum Local Hero auf allen Kanälen! Mit deinem eigenem, voll ausgestatteten Onlineshop

Die ANWR Media präsentiert avendu, ein leistungsstarkes Tool, das speziell auf die Bedürfnisse als Fachhändler*in ausgerichtet ist. avendu bringt dein Fachgeschäft ins Internet, befüllt automatisch deinen Onlineshop und sichert ein einfaches Handling sowie wertvolle Kundendaten. Ob digitales Schaufenster oder eigener Shop – dein „Online-Fachgeschäft“ steigert Image, Frequenz und Umsatz. Nutze die Chance, als Local Hero auf allen Kanälen präsent und erfolgreich zu sein!

Recognize perspectives: The 360° check is all about you and your company. Your goals, your opportunities, your success?

Together, we analyse the areas of profitability, digitalization, profiling and merchandise, entrepreneurs and employees as well as the location and the property.

We determine the status, set goals and store measures in the retail cockpit and are therefore always up to date with regard to the current situation and what we have already achieved. The common thread in this approach has already convinced many retailers to use the 360° Check.

The most innovative, device-independent merchandise management and cash register for lifestyle retail

advarics simplifies all business processes with cloud and browser-based solutions – from POS to administration and inventory.

All data is available anytime and anywhere. All functions and analyses can be accessed on all common devices – whether smartphone, tablet, laptop or desktop.

This new flexibility makes everyday work easier, saves time and up to 80% hardware.

Become a local hero on all channels! With your own fully equipped online shop!

ANWR Media presents avendu, a powerful tool that is specially designed to meet the needs of specialist retailers.

avendu brings your specialist store online, automatically populates your online store and ensures easy handling and valuable customer data.

Whether it’s a digital shop window or your own store – your “online specialist store” boosts your image, footfall and sales. Seize the opportunity to be present and successful as a local hero on all channels!

We offer industry software that is individually tailored to your needs.

BITS & HIS are leading merchandise management systems for the fashion retail industry.

With the modules merchandise management, point-of-sale, EDI communication, omnichannel, CRM, team sports, invoice control, personnel resource planning and, last but not least, the mobile app, they support you in almost every process in your company.

Easybike Leasing is an innovative recruiting tool that boosts your employees’ motivation and attracts skilled workers. It’s very simple: as an employer, you lease the company bike – and your employees can use it privately and professionally whenever they want.

With Easybike Leasing, you create additional incentives for applicants and present yourself as a modern company with its finger on the pulse.

Discover innovative solutions for your company at the DATEV stand!

Find out how seamless collaboration and effective cooperation with your tax firm can help you optimize your financial matters and overcome challenges.

Learn more about our latest solutions that will help you and your tax firm to master the complex demands of modern business.

You can also find out about the benefits of an office that is largely digital and paperless.

Registration for a stem cell donation

We, DZB BANK GmbH, would like to support the work of DKMS and contribute to helping people suffering from blood cancer with our campaign.

By registering, you give blood cancer patients the hope of a suitable stem cell donation.

We will gladly transfer the costs incurred for the registration to DKMS in the form of a donation.

What do you have to do?

Simply register online on site in Hall 1 and take a cheek swab.

You can find more information at www.dkms.de

The ECC Family offers a wealth of digital solutions and collaborations to digitally connect industry and retail.

It connects suppliers and retailers in the footwear, sports, fashion, leather and accessories sectors and is the pioneering platform for exchanging information and data.

Future of Work in Retail: Results from the scenario project on the future of work in retail

With the help of the scenario technique, HR managers from the retail sector, together with other HR experts, took a look at the future of the working world in stationary retail.

The representatives of the EHI Retail Institute explain the approach and results of the project.

The Euler Group is one of the ten largest BMW trading companies in Germany. We are an owner-managed family business with roots in Frankfurt.

We currently employ more than 750 people who are personally committed to fulfilling our customers’ wishes every day. Because the proverbial joy of driving includes the reliability of a strong partner – with expertise, heart and enthusiasm.

 

Sustainability plays an important role for SPORT 2000.

In order to do justice to this topic and its social significance, GREEN VISION was integrated into the corporate strategy as a supporting pillar and a dedicated team of 14 SPORT 2000 employees was established.

We work for the retail trade, with our partners and for a common future.

IPOS optimizes your processes in sales, warehouse and office and gives you back time for the essentials – finally time to act!

Benefit from more efficient processes, a better overview and planning reliability.

SPORT 2000 International launches its retail concept, the MCR Concept Store. The stores are brought to life with specific retail elements, a high-quality design and marketing activities.

The elements of the concept can also be used individually without the need for remodeling.

Qualibet makes order processing on all marketplaces, including schuhe.de and sport2000.de, a breeze. Easily manage all end-customer orders and related steps in one place.

With QUALIBET Statistics, you can also view additional analytics on your marketplace business and take your e-commerce business to the next level.

• Maximize growth and reduce costs
• Less time spent on administration
• Improve employee retention and teamwork
• Retail reporting and management overview

Discover the PALS factor:

A personal approach to local retail through online marketing! With our platform, we connect associations, brands and retailers to create a unique relationship.

The Summitree app motivates people to move more, connects people and brings sustainability to life.

You achieve impact on 3 levels:

1. health/BGM: motivation for sporting activity, which promotes health, strengthens resilience and reduces sick leave.

2. employer branding: the activity feed and the ranking list become interaction areas with a wide range of marketing and social media opportunities.

3. sustainability/CSR: The common goal of triggering a company-related impact project, e.g. reforestation, makes climate protection tangible and contributes to your company’s CSR balance sheet.

“We make local digital” is not just a nice slogan for ANWR Media’s in-house e-commerce platforms, but serves as a guideline for their daily work.

Find out which e-commerce trends are currently very popular and which tools and strategies the platforms are using to stay fit for the future.

The social media experts from the ANWR Group will scan your Instagram account. We’ll analyse your feed in a concise consultation – from story to reel, from bio to comment. Come along and get some crisp, hands-on tips for your successful Instagram presence as a retailer.